Advanced Certificate Program in AI-Powered Product Design and Management

The program is called Pravartak Certificate in AI Powered Product Design and Management,offered by IITM Pravartak Centre of Excellence (IITM Pravartak CoE).

The duration is 7-9 months (126+ hours). Batch commerce on 27th September, 2025

Open to graduates and professionals aiming to build careers in AI-driven product management.

Ideal for:

1. Early-career professionals
2. Product management aspirants
3. Current product managers
4. Entrepreneurs
5. Founders’ office members
6. Product strategists

Click on Apply now and fill form

The application process for IITM Pravartak Certificate in AI Powered Product Design and Management has already begun.

The program fee is ₹84,000 + 18% GST. Loan options are available with low cost EMIs

In addition, an amount of ₹10,000 (tentative) towards Immersion Charges shall be paid separately by the candidate. This amount is not included in the above-mentioned fees.
Note: Deserving candidates may be eligible for a scholarship of up to ₹10,000.

Yes. Admission to the program requires clearing a pre-screening exam and meeting the eligibility criteria

1. Aadhar Card
2. DOB (in correct format and as per Aadhar Card - DD/MM/YYYY)
3. Resume
4. Graduation Marksheet and Degree (cross-verified with scores entered in the application portal)
5. 10th Marks (cross-verified)
6. 12th Marks (cross-verified)
7. Previous Experience Letter, Offer Letter, and Salary Slip
8. NOC (mandatory for M.Tech applicants; self-declaration required for PGD applicants)

Yes, there will be a pre screening exam

No. Programming knowledge is not mandatory, thought having programming knowledge is beneficial. Futurense provides a Bridge Course covering Python basics, prompt engineering, and AI tool usage to help bridge the gap before the actual course commencement

1. Live online sessions
2. 3-day IITM Pravartak Campus Immersion at IITM Pravartak at the end of the program

The IITM Pravartak Campus Immersion is only 3 days at the end of the program, allowing advance planning.

Yes. ₹10,000 per candidate per immersion.

Yes, accommodation will be arranged (subject to availability)

Projects include:

1. AI-based product concept design
2. Prototype creation with AI tools
3. User journey mapping with AI personalization
4. Building an AI-powered MVP

Key modules include:

1. Foundations of AI in product management
2. AI-driven UX & design thinking
3. Product lifecycle and roadmap building
4. Generative AI applications in product design
5. Multi-agent AI workflows
6. Go-to-market strategies

1. AI-based product concept design
2. Prototype creation with AI tools
3. User journey mapping with AI personalization
4. Building an AI-powered MVP

Industry experts from Google, Microsoft, Infosys, Lenskart, AmEx, and more teach live sessions.
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The Futurense Leadership Council offers:

1. Masterclasses
2. Mentorship
3. Real-world MarTech case walkthroughs
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50% of sessions are taught by industry faculty, ensuring applied learning

The program covers:

1. Traditional AI: ML models for product insights & decision-making
2. Generative AI: Content creation, UX personalization, automated design prototyping
3. Agentic AI: Autonomous workflows, intelligent product systems

1. ChatGPT, Claude, Gemini, Midjourney
2. Figma, Miro, Jira
3. Python-based AI libraries
4. Product analytics tools

It enables autonomous product features, decision-making, and adaptive workflows without constant human intervention — key for scalable AI-powered products.

Combines product thinking with AI technology integration, enabling engineers to transition into product thinking AI technology integration,product leadership roles.

By allowing customization of AI product applications for domains like fintech, edtech, e-commerce, and SaaS.

1. Traditional AI: Rule-based ML systems for predictions
2. Generative AI: AI that creates new content/designs
3. Agentic AI: AI agents that act autonomously and learn from feedback

1. Healthcare: AI-driven patient assistants
2. Manufacturing: Autonomous supply chain optimization
3. Telecom: AI agents for customer service and network management

1. AI Product Manager
2. Product Designer (AI-focused)
3. Product Strategy Analyst
4. Innovation Manager – AI Solutions
5. GenAI Product Specialist
6. Business Analyst – AI Integration
7. UX Strategist with AI Expertise

Professionals with these skills can command higher salaries(30–50% hike) and access leadership higher salaries roles in AI-driven product teams.

By training professionals to integrate generative and agentic AI directly into product features, strategy, and user experience.

It equips professionals with end-to-end AI product management skills — from concept to launch — end-to-end AI product management skills ensuring adaptability as AI tech evolves.

1. Projected market value: $1.3 trillion by 2032

2. 74% of enterprises are prioritizing GenAI adoption (Gartner, 2024)
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Source: Figures based on projections from Bloomberg Intelligence and enterprise adoption data from Gartner (2025).

India is among the top global hubs for AI startups, with significant growth in GenAI funding.

Tier-2 cities are experiencing a 35%+ hiring surge as companies set up AI and GenAI labs in these 35%+ hiring surge regions

1. Full fee payment of ₹84 thousand + GST must be completed within 5 days of receiving the offer letter
2. A non-refundable application deposit of ₹5,000 is required at the time of submission (adjusted in final fee)
3. Loan options are also available

Yes. If you or your family are funding the program, you can choose to self-fund either partially or in full.

Yes. Futurense has partnered with various financial institutes to offer financial assistance

Interest rates vary depending on the repayment plan and financial partner. Rates are described as reasonable and competitive considering the recent rise in unsecured loan rates in India.

Student's Documents:

1. PAN
2. Aadhar
3. Last 3 months’ bank statements
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Income Documents

Last 3 months’ payslips